I struggle with this question.
Imagine the year when we thought everything was going our way at SEO Hacker. That was 2019.
Then BAM!
2020 hits you in the face and everything is in disarray.
Next thing we know we wake up from the sucker punch and we crawl – trying to pull ourselves together. Only to find out that we can’t go back to the way things used to be.
The office is closed. We’re locked in our homes. We are warned to the point of fear as if the zombie apocalypse is on its way.
This is actually the first crisis I’m going to lead through.
While that statement may sound exciting, it’s also nerve-wracking.
There are some entrepreneurs who have led their business and organization through the great depression, the Asian crisis, the 2008 recession – among other things.
I have none of those under my belt.
What I do have is tons of adversity, betrayal, and business-specific crisis that I’ve dealt with in the past. Those things have helped me to navigate this foggy, blurry road we are all forced to take during this time.
“Wisdom is Derived from Adversity” – John Maxwell
I realized that the deepest, most important lessons in your life are learned in your journey through the darkest valleys.
What good can come out of this crisis?
A lot.
People in the team who stay and serve and step up to lead and work hard stand out easily – and you can reward them and show them even more loyalty when the dust settles.
People in the team who pretend to be hard workers and leaders also stand out easily – and you can weed them out.
The crisis brings out the truth in people.
Truth is precious and is always worth paying the price for.
What I look forward to is the day when I have my leaders today who have stepped up and slogged through the mud with me – and we look back to these tough times and say “Those were dark days, but we got through them because we stuck together, did hard things, served others, and trusted in God.”
A crisis is a catalyst to what makes a solid dream team. Do not let it go to waste.
