Building a Core Team

We all know that a core team is important. In fact, all businesses have a core team! But how do you build one? Is there a blueprint for getting people in your core team?

Disclaimer: This is not a how-to post as I am also in the process of trying to figure out how to most effectively build a core team.

A Dilemma

I have envisioned having a core team from the first generation of SEO Hacker employees. However from that team, only one person is still with the team. Others have left for various reasons.

Obviously this person is the first one to be included in the core team. Not just for seniority but for skill and loyalty.

We are in the third generation of SEO Hacker’s team and most of the people are with us for less than 2 years. In reality, we are a very young team not just because everyone in the team is 29 years old below, but because the team itself has been working with each other only for a short span of time.

So from the other employees, I’m quite unsure as to who will make the core team.

Even harder is the question: What are the criterions for making it to the core team? Is there a test? Are there points that I should be looking at? If yes, what are those points?

I believe a lot of startup companies may be going through this as it really is not easy.

The Unsure Short List

  • So for a lack of a better idea, here is my proposed criterion for someone to be included in the company’s core team:
  • Someone who is there even if he/she is not supposed to be
  • Someone who goes the extra mile with work output
  • Someone who contributes positively to the company even when not asked
  • Someone who takes initiative with projects that he/she can contribute in positively but is not asked by any higher-up to do so
  • Someone who never drops the ball
  • Someone who suggests new innovations and initiatives for the betterment of the company – preferably the company’s bottom-line / revenue
  • Someone who has been doing all these things for at least 2 years – since the usual employee now stays for only 1 year and leaves.
  • Someone who keeps on reinventing himself/herself by learning new things and fixing the wrong things with his/her character and way of doing work
  • Someone who truly cares for his/her teammate but does not jeopardize the company in his/her act of caring
  • Someone who is honest, does not gossip, fears and loves God – the root of all integrity

Too Much?

I think that with this list of things, you may be thinking “This is too darn much! There will be no one in my team to pass as a core team member at this point!”

You’re right.

A core team is critical. It is the team that will bring the company forward when the founder is unable to. It is the herald, forerunner, authority and legacy of the company.

Set the standards high – too high that your people will have to jump to reach it. 

Otherwise, people won’t value being in the core team if it’s too easy to be had anyway.

I guess I’m writing this as a reminder to myself to not let just about anyone part of my core team – as I am too trusting as a person – but to choose the people wisely.

And since you’re reading this, I hope this serves as a reminder for you too.

Sean Si

About Sean

is a motivational speaker and is the head honcho and editor-in-chief of SEO Hacker. He does SEO Services for companies in the Philippines and Abroad. Connect with him at Facebook, LinkedIn or Twitter. Check out his new project, Aquascape Philippines

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