Sean: I noticed you mentioned that from the first thinking you just said point A to point B, what am I going to eat? And that’s thinking, creative thinking, you positioned problems along the way. And that’s how we came upon the analogy for your creative thinking.
I want to know since we have leaders and entrepreneurs and managers tuning in. How can they use creative thinking in their day-to-day work in their day-to-day teams? How would that help them? Is there a process? So we talk about things that are kind of like in the clouds like creative thinking is a word in the cloud, culture is a word in the cloud.
A lot of people don’t understand that, but. Culture is really simple. We simplify it by the way you do things, meaning your processes, how you hire, how you fire. I promote that culture. What your core values are? How well do you implement that? Do you make perks out of it? Do you make it real in your company? Do you penalize for that? That makes culture. So it’s not a word in the cloud that is actually very simple to understand; it’s your processes, but with creative thinking, even for me, there’s no concrete thing yet about it. Can you pull it down from the cloud for us? Is there a way or a process to do creative thinking?
Fredrick: I personally define creative thinking in two major ways. And so I talk about crazy ideas and you know, these are the big innovation, the car, the Zoom is you know, at one point it was a crazy idea. This is at one point where this wasn’t a thing, you know, crazy, crazy ideas are, you know, those ideas that are very revolutionary and really change the world.
So, because there’s been a Zoom, it has now made it easier for people to move, for people to communicate. So that’s the one type of creative thinking, really big, bold, radical idea. And then the other type of creative thinking is defined as problem-solving-based creative thinking. So like my early examples of the $4 and 66 cents.
That will be known problem solving based creativity. We have to address an immediate problem or an immediate concern. You have very limited funds, but you have to get from point A to point B, I’m going to take the bus, you know, half of the way you’re going to walk part of the way. Are you, you know, what are we going to do?
So those are the two major types of creative thinking that I would define in a concrete way.
Sean: And how can leaders, managers, entrepreneurs use that in their day-to-day team activities or work and output?
Fredrick: I would say, you know, this time that we’re living in a pandemic, chaos that has caused, I think, you know, especially now is really that time for all of us to really think about like, okay, how are we going to get through these challenges?
How are we going to create ideas that can really help people along? As I said, Zoom is becoming very popular during this time. And so this was a crazy idea that is really helping, you know, a lot of us, you know, in the world, you can use your creativity to solve immediate problems. So with, you know if you’re short on resources or if your staff is in a different location, they can really come together because of the restrictions. How are you going to solve that problem and get them working together and to get them working like a well-oiled machine?